Deciphering Class 36 of Nice Classification for trademarks:
Trademark Class 36 is one of 45 NICE Classifications used to identify and classify products and/or services.
Class 36 for trademarks a brief description:
Class 36 of NICE Classification of goods and services for classifying trademarks includes mainly services relating to banking, financial transactions, financial valuation services, insurance services, and real estate activities.
Class 36 for trademarks header:
The Nice Class Headings describe in very broad terms the nature of the goods or services contained in each class. The Class 36 class header includes financial, monetary, banking, insurance, and real estate services.
Famous brands protected on class 36:
Mastercard International Incorporated
Visa International
Citigroup Inc.
Deutsche Telekom AG
Bank Of America
American Express
Intesa San Paolo SPA
Royal Bank of Canada
Trademark Class 36 particularly includes:
Financial transactions and payment services, for example, services relating to foreign currency exchange, electronic fund transfer, credit card processing, debit card payments, and issuance of travelers’ cheques;
Financial appraisals for - jewelry, art, real estate, and repair costs.
Verification services, including check verifications.
Trademark classes commonly confused with Class 36:
Trademark Class 36 Versus Trademark Class 35
Class 35 includes, in particular, administration services relating to business transactions and financial records, for example, book-keeping, drawing up of statements of accounts, business and financial auditing, business appraisals, tax preparation, and filing services whereas Class 36 includes all financial and monetary services. This may confuse the brand owner about whether to register his trademark under Class 35 or Class 36.
Trademark Class 36 Versus Trademark Class 41
While gambling and lottery services are related to financial services, these services are specifically excluded from trademark Class 36 and fall under Class 41.
Trademark Class 36 Versus Trademark Class 9
Class 36 includes all insurance services and affairs. Meanwhile, Class 9 includes, in particular, safety and security apparatus and instruments. This might lead to making the brand owner perplexed since the two classes’ purpose is to provide safety.
Trademark Class 36 Versus Trademark Class 43
Class 36 includes, in particular, real estate services and affairs whereas Class 43 includes all services related rental of meeting rooms, tents, and transportable buildings. This might create a likelihood of confusion in the mind of the brand owner.
Coordinated classes with trademark class 36:
Class 35 includes mainly services involving business management, operation, organization, and administration of a commercial or industrial enterprise, as well as advertising, marketing, and promotional services.
Class 9 includes safety and security apparatus and instruments, for example, safety nets, signaling lights, traffic-light apparatus, fire engines, sound alarms, and security tokens being encryption devices;
Class 41 includes mainly services consisting of all forms of education or training, services having the main aim of the entertainment, amusement, or recreation of people, as well as the presentation of works of visual art or literature to the public for cultural or educational purposes.
Class 43 includes mainly services provided concerning the preparation of food and drink for consumption, as well as services for providing temporary accommodation.
The classes mentioned above are considered coordinated classes, which means that trademarks usually protected on class 36 are often protected on these classes as well. It is important to note that you should use your trademark in each registered class otherwise you risk losing trademark protection.
Changes in the nice classification relating to trademark goods on Class 36
No changes were applied to the Class 36 recently.
Trademark Class 36 and the Metaverse:
The physical and digital worlds overlap in the metaverse. In other words, the metaverse provides virtual experiences which allow users to access brands via the internet through augmented and virtual reality. As the metaverse is a virtual space where users interact, play, shop, explore and collaborate. Cryptocurrency is used on the metaverse for exchanging value. Within this digital economy, value is stored in different utility tokens and virtual collectibles such as (NFTs). As trademark Class 36 covers financial services and the transfer of value from one party to another, this classification is essential for work on the metaverse. Whether or not banks will join the metaverse is a larger question but it's without question that customers are active and making purchases on the metaverse whether while playing games or watching fashion shows.
Understanding the main elements of Class 36:
Class 36 in Nice Classification is divided into the subsections below:
Trademark Class 36 - Subsection 1
Insurance services
Insurance underwriting and
Appraisals and assessments for insurance purposes
Warranty services
Trademark Class 36 - Subsection 2
Real Estate Services
Rent collection
Trademark Class 36 - Subsection 3
Pawn Brokerage
Trademark Class 36 - Subsection 4
Provision of prepaid cards and tokens
Trademark Class 36 - Subsection 5
Safe deposit services
Trademark Class 36 - Subsection 6
Financial, monetary, and banking services
Currency trading and exchange services
Securities and commodities trading services
Loan, credit, and lease-finance services
Debt recovery and Factoring services
Investment services
Fund investment services
Financial underwriting and securities issuance (investment banking)
Financial transfers and transactions and payment services
Cash, check (CHEQUE), and money order services
Card services
Tax and duty payment services
Financial information, Data, Advice, and consultancy services
Financial rating and provision of credit reports
Financial Appraisal services
Financial Planning services
Pension planning services
Financing and pending services
Venture Capital services
Trademark Class 36 - Subsection 7
Fundraising and financial sponsorship
Trademark Class 36 - Subsection 8
Valuation services