What is a service mark?
23-05-10A service mark is a form of intellectual property protection. The mark prevents competing businesses from using names and insignias that could potentially confuse consumers. Unlike trademarks, which identify the source of goods, a service mark identifies the provider of a service and may consist of a word, phrase, symbol, design, or some combination of these elements. A service mark is a type of trademark used to identify and distinguish services provided by an individual or business. It can be a name, symbol, or other identifier used to represent the source of a particular service. Service marks are valuable for companies because they help to build and protect the brand identity of a service. A service mark is different from a trademark, which is used to identify and distinguish goods. While a trademark identifies a product, a service mark identifies the source of a service. By establishing a service mark and registering it with the appropriate authorities, businesses can differentiate themselves from competitors and build a reputation for quality and reliability. To Read more about the difference between service marks and trademarks can be explored.